The production industry definitely isn't a normal world - it's not an industry where you have a 9-5 desk job. It's an industry where people have a lot of questions about how operates but can't necessarily find a lot of answers. We're here to change the conversation, and hopefully give you a glimpse into the different pieces that puzzle. together to bring creative vision to life.


It’s a term we hear thrown around quite a bit, especially near the creative industry. We hear a lot of talk about productions and the main people orchestrating them. We hear about the masterminds putting together films, music videos, and photoshoots. We hear a lot about producers.

However, even with so much talk about producers, there are still a lot of questions that surround the role. For instance, what does a producer even do?

The question of what a producer does can be a bit ambiguous, primarily because it covers a large range of roles across a large range of mediums. For example, in the film industry, you have a multitude of different kinds of producers: There are Executive Producers, Associate Producers, and Co-Producers (just to name a few.) In the photography industry though, productions tend to be smaller scale. There is primarily one producer, the Production Coordinator. This is who we are going to focus on today.

Production Coordinators in the Photography Industry

In the photo industry, the producer wears a lot of hats and can...